As markets swell with digital content and HCPs become increasingly time-poor, your customer engagement strategy can no longer be driven by reach and frequency, but by the value added at every interaction and touchpoint.
Customer engagement leaders must unite to develop hybrid field force models, measure true digital effectiveness, and optimize content to make holistic customer engagement the norm and surpass HCP needs.
Pharma Customer Engagement Europe is the new event for commercial, marketing and medical affairs leaders designed for the customer needs of today. It’s the only place that brings together the granular development of your digital-craft, analytical knowledge and EQ, whilst destroying silos, to enhance your ability to deliver an unprecedented customer experience.
SVP Marketing, Novo NordiskReuters Events is strategically & operationally valuable for staying at the forefront of the pharma industry evolution.
Sandra Silvestri Senior Vice President, Head of Global Medical Affairs, General Medicine Sanofi
Alexey Cherchago Head of Sales Excellence, EU Sandoz
Ivo Roussev Global Senior Marketing Director GSK
Michael Zaiac Head, Medical Affairs, Oncology EU Novartis
Unique voices, one united goal
Holistic customer engagement requires a cross-functional and collaborative strategy. Engage in executive discussions on marketing, digital, data, medical affairs, and commercial as we pioneer the future of customer engagement.
Been there, done that? Not anymore!
Bored of the usual virtual circuit? Don’t just follow the usual crowd - we bring together the most innovative pharma marketing, commercial and medical affairs leaders and case studies, setting the new standard in customer engagement.
A team learning experience
Now more than ever we need to be working together for our customers and patients. Participate as a team to catch every drop of insight, make the most of networking and interactive sessions, transform culture as one and significantly save on cost.
Meet your people
When it comes to virtual conferences it is imperative to be amongst your kin and the people who understand you, your business and how to envision the future – Pharma Customer Engagement Europe provides that – don’t waste your time on distractors.
World-class online networking
Connect with like-minded attendees via a tried and tested, best-in-class platform, as well as interactive virtual workshops, roundtables and social events to facilitate those chance encounters.
Rockstars of pharma bringing the house down
We are bringing the brightest leaders from the biggest companies to lead the hottest debates. Hear business-critical strategy and how to deliver it straight from those leading it to align your approach with the brightest stars of the industry.
Pharma and Biotech attendees, sponsors and annual pass holders only
We know that a virtual event doesn’t always deliver on the “chance encounters” that can be so valuable from a physical conference, but with the Reuters Events’ networking and messaging suite, you’ll be guaranteed a service that allows you to connect with and meet attendees who are relevant to your business, interests and challenges.
Searchable attendee list
Private group chats
Get in touch with the Reuters Events’ Pharma Customer Engagement Team