Look around – what do you see? From empowered patients to AI and advanced analytics, to cell and gene therapy commercialization, remote health, and hybrid engagement, pharma is undergoing a period of unrivalled change.
To lead the path forward we must move beyond normal, setting new boundaries for partnerships across healthcare and implementing operating models that aren’t just resilient, but ensure a sustained cultural shift toward authenticity and agility. The end result? True collaboration across functions driving the delivery of seamless, personalized experiences for every patient and HCP.
Pharma USA 2021 is not just another virtual event - it’s a business-critical experience for pharma leaders and health innovators. A fully cross-functional gathering to collectively build partnerships, scale new digital innovations, review performance, and ensure we continue to deliver transformative impact on patients' lives.
Senior Vice President Marketing, Novo Nordisk
Reuters Events’ Pharma USA is strategically and operationally valuable for staying at the forefront of the pharma industry evolution![]()
Kabir Nath President & CEO Otsuka North America
Elaine O’Hara Chief Commercial Officer, North America Sanofi Pasteur
David Fredrickson EVP, Oncology Business Unit AstraZeneca
Teresa Bitetti President, Global Oncology Business Unit Takeda
Scott Howell VP & Chief Strategy Officer Novartis
Pol Vandenbroucke Senior Vice President, Chief Medical Officer, Hospital Business Unit Pfizer
Alan Wright Chief Medical Officer Roche Diagnostics
Dave Lennon President Novartis Gene Therapies Novartis
Deborah Waterhouse CEO ViiV Healthcare
Pablo Alvarez President and General Manager USA Almirall
We know that attending a virtual event for an entire day is not realistic for most people, so we’re throwing out the virtual event format rulebook in an effort to maximize your time and elevate your learning experience.
We’ve curated the agenda into 2-hour learning blocks, each designed with linking themes and specific learning objectives. Pick and choose your priority modules to attend over two weeks, and catch up anything missed On Demand in your own time. Here’s what you can expect:
Day 1
9am – 11am EST C-suite keynote sessions — Shape health: Pharma's role in the new healthcare paradigm
12pm – 2pm EST C-suite keynote sessions — The new era of pharma innovation
Keynote speaker Q&A
Day 2
9am – 11am EST Mission: Maintain digital momentum
12pm – 2pm EST Secure Medical influence, drive decision-making and value
Interactive roundtables, workshops and networking sessions
Day 3
9am – 11am EST Drive permanent patient-centric change through novel collaboration
12pm – 2pm EST Personalize HCP experiences for deeper engagement
Interactive roundtables, workshops and networking sessions
Day 4
9am – 11am EST Hone Medical engagement for the evolved stakeholder landscape
12pm – 2pm EST Forecast and strategize for pricing disruption ahead
Interactive roundtables, workshops and networking sessions
Day 5
9am – 11am EST Harmonize patient data for new patient understanding
12pm – 2pm EST Transform commercial strategy with AI
Interactive roundtables, workshops and networking sessions
Day 6
9am – 11am EST Create the next-gen MSL
12pm – 2pm EST Novel patient support programmes true to patient need
Interactive roundtables, workshops and networking sessions
Day 7
9am – 11am EST Heighten Medical value with personalized omnichannel interactions
12pm – 2pm EST Perfect digital performance with complete impact understanding
Interactive roundtables, workshops and networking sessions
Day 8
9am – 11am EST Modernize your field teams and become healthcare partners
12pm – 2pm EST Virtual patient engagement lessons learnt and hybrid planning
Interactive roundtables, workshops and networking sessions
Four specific agendas for each of the below functions, bolstered by critical cross-functional sessions – this is no ordinary conference.
Marketing and Commercial Meet your customers where they are and ensure your omnichannel strategy delivers across every touchpoint with hyper-personalized communications. |
Medical Affairs Making the leap from supporting partner to key strategic decision-maker has never been more needed or more possible. Deliver on value and become the leading figure in pharma’s next evolutionary step. |
Patient Engagement Patients have changed. More digitally mature. More informed. More decisive in their treatment journeys. Stay one step ahead by creating a new hybrid-ready, insight driven service paradigm. |
Market Access and RWE Overcome uncertainty in pursuit of better coverage - forecast the impact of pricing reform and policy changes on your strategy, improve RWE integration and bring patients, payers and regulators along with you. |
Dedicated content modules
Pharma USA is huge – but it’s also intimate, tailored just for you. With bespoke learning modules for Commercial, Marketing, Medical Affairs, Patient Engagement and Market Access/RWE, you’ll find sessions that hit all your buttons.
All stakeholders. All functions. One virtual home.
The most cross-functional pharma event in the world – executives from marketing, commercial, sales, market access, medical affairs, patient engagement, RWE, IT and more.
More than just conference sessions
Sometimes, the best ideas don’t come from the stage. They come from meetings of minds, that take place when you join one of the numerous virtual roundtables, workshops or networking events on offer.
Cross-functional learning to drive new collaboration
Gain actionable takeaways from critical cross-functional learning modules that support your joint workstreams and projects to succeed
The best virtual networking in pharma
Network with over 5,000 fellow attendees and make the right connections at our bespoke networking events, interactive sessions and via our tried and tested virtual networking app.
100% of top pharma at the most senior industry event
You won’t find a better place to meet your peers. With all of top pharma represented and over 69% of pharma attendees being director level or above, this is pharma’s pre-eminent event.
Throughout 2020, we supported North American pharma to respond quickly to the plethora of challenges the COVID-19 crisis threw at them. Seamlessly shifting to digital, we brought together 12,000+ industry leaders to strategize and collaborate at our first ever virtual event.
Streaming from their home offices, living rooms and bedrooms we shared critical insights from over 150 expert speakers and shared critical insights from pharma’s top 50. The appetite and desire to come together, share ideas and collaborate has never been greater.
Craig Lipset
Now more than ever, society is looking to medicine developers for answers. Quickly moving important gatherings online is vital for innovation continuity and keeping us all making progress for delivering new medicines.![]()
Sheila Frame
It's exactly the right time to discuss important topics with industry colleagues and I very much look forward to adjusting to this 'new normal' way of working together. Let’s do this!![]()
Get in touch with the Reuters Events team