Beyond normal: Shape the future of health

Name: Reuters Events' Pharma USA 2021
Start: 2020-05-26T08:30
End: 2020-05-28T17:00

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North America’s premier cross-functional gathering for pharma pioneers and health innovators

3,000⁺Total Attendees
100⁺Speakers
100^%Top 50 Pharma
100^%Cross-functional
87^%Senior Leaders
32⁺Hours On Demand

Welcome to the era of unprecedented healthcare innovation.

Look around – what do you see? From empowered patients to AI and advanced analytics, to cell and gene therapy commercialization, remote health, and hybrid engagement, pharma is undergoing a period of unrivalled change.

To lead the path forward we must move beyond normal, setting new boundaries for partnerships across healthcare and implementing operating models that aren’t just resilient, but ensure a sustained cultural shift toward authenticity and agility. The end result? True collaboration across functions driving the delivery of seamless, personalized experiences for every patient and HCP. 

Pharma USA 2021 is not just another virtual event - it’s a business-critical experience for pharma leaders and health innovators. A fully cross-functional gathering to collectively build partnerships, scale new digital innovations, review performance, and ensure we continue to deliver transformative impact on patients' lives.

Reuters Events’ Pharma USA is strategically and operationally valuable for staying at the forefront of the pharma industry evolution
Senior Vice President Marketing, Novo Nordisk

Check out the timed agenda now and plan your participation!

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Our essential themes for 2021:

Establish long-term operating models fit for purpose: Increase resistance to future uncertainties and scale existing frameworks to amplify digital transformation
Personalize to empower stakeholder and customer relations: Deliver a smarter, seamless experience for patients, HCPs, and payers with new data-driven insights from advanced AI analytics
Achieve exponential innovation: Construct new agile approaches to regulation, destroy internal siloes, create a more risk averse culture, and forge cross-industry collaborations to meet evolving customer needs
Establish new hybrid-ready strategies: Move from digital-first to customer-first by finding the balance between digital and in-person engagement, develop new supplementary digital offerings that increase value and overcome adoption challenges

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An unrivalled speaker line-up

Kabir Nath President and CEO Otsuka North America

Elaine O’Hara Chief Commercial Officer North America Sanofi Pasteur

David Fredrickson Executive Vice President Oncology Business Unit AstraZeneca

Teresa Bitetti President Global Oncology Business Unit Takeda

John Young Group President, Chief Business Officer Pfizer

Sonal Bhatia Rare Disease Chief Medical Officer Pfizer

Myrtle Potter CEO Sumitovant Biopharma

Dave Lennon President Novartis Gene Therapies Novartis

Deborah Waterhouse Chief Executive Officer ViiV Healthcare

Pablo Alvarez President and General Manager USA Almirall

See the full speaker line-up

An Action-Packed Timetable

We know that attending a virtual event for an entire day is not realistic for most people, so we’re reinventing the event format rule book in an effort to maximize your time and elevate your learning experience.

We’ve designed the agenda as learning modules, with 2 hour segments of thematically-linked case studies and panels spread out over a 2 week period so you can easily block out the time for the modules most relevant to you.

There will never be more than a few hours a day to consider, and of course, if you still have clashes, all streamed content will be accessible afterwards On Demand.

Week 1 25th - 28th May, 2021

Week 2 1st - 3rd June, 2021

9:00am

10:00am

11:00am

12:00pm

1:00pm

2:00pm

3:00pm

4:00pm

5:00pm

Week 1
Tuesday 25th May

C-Suite keynotes
Shape health: Pharma's new role in the healthcare paradigm

Market Access & RWE
Workshop

Marketing & Commercial
Workshop

Week 1
Wednesday 26th May

Marketing & Commercial
Mission: Maintain digital momentum

Medical Affairs
Seize influence, drive change: Pharma's new changemaker

Patient Engagement
Drive permanent patient-centric change through novel collaboration

Patient Engagement
Networking hour

Market Access & RWE
Roundtable

Week 1
Thursday 27th May

Medical Affairs
Hone Medical engagement for the evolved stakeholder landscape

Marketing & Commercial
Transform commercial strategy with AI

Market Access & RWE
Deliver on fair pricing and access: Innovate out of disruption

Market Access & RWE
Networking hour

Marketing & Commercial
Roundtable

Week 1
Friday 28th May

Marketing & Commercial
Perfect digital performance with complete impact understanding

Medical Affairs
Create the next-gen MSL

Medical Affairs
Networking hour

Patient Engagement
Workshop

Week 2
Tuesday 1st June

Patient Engagement
Novel Patient Support Programmes true to patient need

Market Access & RWE
Novel RWE use across the lifecycle

Marketing & Commercial
Personalize HCP experiences for deeper engagement

Marketing & Commercial
Networking hour

Market Access & RWE
Roundtable

Week 2
Wednesday 2nd June

Medical Affairs
Heighten Medical value wit personalized omnichannel interactions

Marketing & Commercial
Modernize your field team to become healthcare partners

Patient Engagement
Harmonize patient data for new patient understanding

Marketing & Commercial
Workshop

Patient Engagement
Workshop

Week 2
Thursday 3rd June

Patient Engagement
Workshop

Medical Affairs
Roundtable

Patient Engagement
Roundtable

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Learning for everyone to guarantee whole-company success

Four specific agendas for each of the below functions, bolstered by critical cross-functional sessions – this is no ordinary conference.

Marketing and Commercial Meet your customers where they are and ensure your omnichannel strategy delivers across every touchpoint with hyper-personalized communications.	Medical Affairs Making the leap from supporting partner to key strategic decision-maker has never been more needed or more possible. Deliver on value and become the leading figure in pharma’s next evolutionary step.
Patient Engagement Patients have changed. More digitally mature. More informed. More decisive in their treatment journeys. Stay one step ahead by creating a new hybrid-ready, insight driven service paradigm.	Market Access and RWE Overcome uncertainty in pursuit of better coverage - forecast the impact of pricing reform and policy changes on your strategy, improve RWE integration and bring patients, payers and regulators along with you.

The pharma community's most comprehensive agenda - plan your days now

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Learn from 80+ online sessions and interact with 100+ speakers

Watch Live Watch presentations, fireside chats and panel discussions from top industry thought-leaders all day, every day!	Interactive Learning Be part of multi-way conversations that uncover insights from leaders across industry. Join our curated workshops and roundtables that champion fruitful discourse.
Question Get in-depth answers in real-time with our live Q&A sessions with every presentation and panel speaker!	On-Demand Missed a session? Catch-up in your own time through our on-demand service for 2 weeks. Imagine Netflix but the best of pharma thought leadership.
Personalize Create your own conference agenda and export it to your calendar, so you don’t miss business critical sessions.	Connect Spark conversations with fellow attendees and build relationships with those who share your challenges and interests via our unmatched networking platforms and sessions

View 2021's timed agenda with industry-leading visionaries now

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Why this conference is the must attend event

Pharma USA is huge – but it’s also intimate, tailored just for you. With bespoke learning modules for Commercial, Marketing, Medical Affairs, Patient Engagement and Market Access/RWE, you’ll find sessions that hit all your buttons.

The most cross-functional pharma event in the world – executives from marketing, commercial, sales, market access, medical affairs, patient engagement, RWE, IT and more.

Sometimes, the best ideas don’t come from the stage. They come from meetings of minds, that take place when you join one of the numerous virtual roundtables, workshops or networking events on offer.

Gain actionable takeaways from critical cross-functional learning modules that support your joint workstreams and projects to succeed

Network with over 3,000 fellow attendees and make the right connections at our bespoke networking events, interactive sessions and via our tried and tested virtual networking app.

You won’t find a better place to meet your peers. With all of top pharma represented and over 69% of pharma attendees being director level or above, this is pharma’s pre-eminent event.

Pick and choose your agenda modules now!

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Attended by pharma and health innovators from:

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Real decision-makers

Real diversity

Go through 2021's timed agenda and manage your attendance to maximize learning

Download the Info Pack

5 reasons why you should attend Pharma USA

A cross-functional audience. Everyone in commercial pharma is there, all learning from each other.
Ambitions to redefine pharma’s role in healthcare. Not just to run another conference.
Over 80 solution providers. If you want to go shopping, this is the place to find the perfect partner.
Curated content. Hundreds upon hundreds of conversations go into preparing our agendas to ensure they’re tailored to your needs.
Case-study heavy. You need to see real, detailed examples. Our speakers will provide you with them.

Check out the timed agenda now and plan your participation!

Download the Info Pack

Why Reuters Events is the pharma industry’s chosen partner

Throughout 2020, we supported North American pharma to respond quickly to the plethora of challenges the COVID-19 crisis threw at them. Seamlessly shifting to digital, we brought together 12,000+ industry leaders to strategize and collaborate at our first ever virtual event.

Streaming from their home offices, living rooms and bedrooms we shared critical insights from over 150 expert speakers and shared critical insights from pharma’s top 50. The appetite and desire to come together, share ideas and collaborate has never been greater.

Now more than ever, society is looking to medicine developers for answers. Quickly moving important gatherings online is vital for innovation continuity and keeping us all making progress for delivering new medicines.
Craig Lipset

It's exactly the right time to discuss important topics with industry colleagues and I very much look forward to adjusting to this 'new normal' way of working together. Let’s do this!
Sheila Frame

Here to help

Get in touch with the Reuters Events team

Hannah Brady Head of North America, Pharma Click to email

Paul Bergamini Global Project Director Click to email

Joseph Hargreaves Director, Business Development Click to email

Blair Gottscho Managing Director
Pharma Click to email

Izzy Gladstone VP Marketing
Pharma Click to email

Beyond normal: Shape the future of health

North America’s premier cross-functional gathering for pharma pioneers and health innovators

Welcome to the era of unprecedented healthcare innovation.

Check out the timed agenda now and plan your participation!

Our essential themes for 2021:

An unrivalled speaker line-up

An Action-Packed Timetable

Learning for everyone to guarantee whole-company success

The pharma community's most comprehensive agenda - plan your days now

Learn from 80+ online sessions and interact with 100+ speakers

View 2021's timed agenda with industry-leading visionaries now

Why this conference is the must attend event

Pick and choose your agenda modules now!

Attended by pharma and health innovators from:

Real decision-makers

Real diversity

Go through 2021's timed agenda and manage your attendance to maximize learning

5 reasons why you should attend Pharma USA

Check out the timed agenda now and plan your participation!

Why Reuters Events is the pharma industry’s chosen partner

Here to help

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