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This session will explore ways to integrate the sustainability achievements of your supply chains into your brand's broader communication strategy.

Find out why strong commitments to ethical and responsible business practices help to win new customers and consumers, gain public support and enhance your brand.

  • How to leverage sustainability: to build a stronger brand and enhance your corporate reputation

  • How to get stakeholders: to value your CSR efforts

  • Storytelling excellence: communicating your CSR achievements beyond pure CR reporting

Rob Coombs, President and Chief Executive Officer Asia Pacific, Interface

Esther An, Chief Sustainability Officer, City Developments Limited

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