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Commercial leaders from hotels, airlines and OTAs converge for Europe’s first revenue optimization conference uniting marketing with pricing and revenue management

It’s a tough time out there. Margins are under pressure. And travel companies who don’t attribute and optimise every euro spent across distribution, revenue management and marketing, won’t be here in 5 years’ time. It’s that simple.

To achieve this, travel brands need to break down silos and build a single view of the customer and deliver personalised content and pricing strategies to optimise conversions. 

That’s only possible when revenue management and marketing come together, and it’s these commercial disciplines that you’ll meet in Amsterdam on November 26-27 at the Revenue Optimization & Growth Summit. By uniting these departments, marketing will witness higher conversions, pricing will drive marketing success and together you’ll see more leads converting into revenue opportunities. It’s a no brainer.

This is EyeforTravel’s largest European conference and exhibition and by attending you’ll meet 200+ senior executives from hotels, airlines, OTAs, ground transport and tour operators – all looking to boost their top line through strategic use of analytics and data. Secure your place today! 

Meet 200+ senior leaders ready to tackle revenue optimization, job titles include:

  • Chief Commercial Officer
  • Chief Revenue Officer
  • Chief Strategy Officer
  • Chief Customer Officer
  • Chief Digital Officer
  • Chief Technology Officer
  • Chief Growth Officer
  • Revenue
  • Customer Experience
  • Digital Product
  • eCommerce
  • Distribution
  • Marketing
  • Analytics
  • Planning
  • Inventory/Capacity Management
  • Pricing

Address the core data, analytics and tech opportunities that will transform your travel business

  • Synergize revenue management and marketing to evaluate campaigns drive conversions and ensure your messaging and pricing are at the optimal level to convert
  • Know your customer through data and analytics: Integrate data across your RMS, PMS, CRS, call centres and loyalty platforms to enable targeted marketing and provide front-line staff the data they need to transform the CX
  • Overcome distribution challenges through dynamic pricing: Deploy predictive analytics to set optimal pricing based on personalised preferences
  • Exceed traveller expectations along the customer journey and use mobile apps, chatbots and voice to engage with customers, drive brand loyalty and grow your direct channels
  • Profit from the rise in real time data analytics and explore technologies like cryptocurrencies, the blockchain, and biometrics to enable contextual offers and making the connected traveller a reality

Purchase the post-conference materials

Get the full recordings, all slides and the post event report here!

Top travel luminaries give you a roadmap for navigating the profit pools – 2019 speakers just announced!

Sven Schikarsky
Sven Schikarsky

DER Touristik Deutschland GmbH

SVP Sun & Beach and Capacity & Revenue Management

Henrik Imhof
Henrik Imhof

Sixt rent a car

Senior Vice President Yield Management and Pricing

Luigi De Filippo
Luigi De Filippo

Silversea Cruises

SVP Revenue Management and Commercial and Itinerary Planning

Joe Pettigrew
Joe Pettigrew


SVP Commercial Strategy

Quang Thai
Quang Thai

Louvre Hotels

Chief Strategy Officer

Daniela Hupfeld
Daniela Hupfeld

Thomas Cook Hotels & Resorts

Commercial Director

Ingela Lundkvist
Ingela Lundkvist

First Camp

CCO / Commercial Manager

Marta Varela
Marta Varela

Barceló Hotels & Resorts

Director of Revenue Strategy

Guk Kim
Guk Kim

Chief Growth Officer

Laura Lo Mascolo
Laura Lo Mascolo

Interlude Hotels & Resorts


Andrea D'Amico
Andrea D'Amico

VP and Managing Director of EMEA

Matthias Viehmann
Matthias Viehmann


Head of Methods and Processes

4 Business Critical Themes for Revenue, Digital, Distribution and Marketing Leaders

Those working in RM and pricing

Find out how to integrate RM and Marketing, and utilize AI, to deliver personalised, contextual products and dynamic prices – ultimately optimizing revenue at every consumer touchpoint

Those working in Digital marketing

Hear how to drive better quality traffic more cheaply and use personalised content, engagement tools (voice, video, AR/VR), and data-driven analytics to re-establish the connection with your customer and boost conversions

Those working in Distribution

Get expert advice on getting control of your rates, working strategically with OTAs and wholesalers, and super-charging your channel strategy for optimum revenues

Those working in Loyalty/CX

Listen to case-studies on boosting retention rates through chatbots, mobile and an optimized web experience, and using data and analytics to delight your customers at every part of the journey

Purchase the post-conference materials

Get the full recordings, all slides and the post event report here!

A 2 theme agenda designed to fine tune your net profits

The 2-theme agenda allows you to tailor your event experience by picking the sessions that are directly relevant to your area of expertise. Bring a team to the event and you’ll benefit even more! You’ll hear over 20+ panels, keynotes and fireside chats and you’ll return to the office with the team know-how to transform your business, optimize revenues and deliver a seamless CX

Revenue, Distribution & Pricing Theme

Distribution and Pricing Tactics to Optimize Revenue

  • Embed Dynamic Pricing: Use predictive analytics to set optimal pricing based on personalised preferences. Send offers based on what customers are most likely pay at that given moment 
  • Know Your Customer Through Data and Analytics: Integrate data across your RMS, PMS, CRS, GDS, call centres and loyalty platforms to enable targeted marketing and provide front-line staff the data they need to transform the CX
  • Integrate Revenue Management, Marketing Departments...And Machines: Harmonise strategy across revenue management, sales, distribution and marketing and get the right balance between human and bot, set the right prices, push the right offers and drive efficiency
  • Attribution Models for Revenue and Distribution: Develop sophisticated attribution models to divide spend accordingly between first to last touch and better predict the channels that deliver conversions
Growth, Digital Marketing, CX & Loyalty Theme

Attract – Convert – Retain:
Get the Most from your Marketing Spend

  • Tackle the Rising Cost of Customer Acquisition: Generate better quality traffic cost effectively from social, influencers, SEO, paid marketing, organic and meta. Reach your customer on the channels they want to engage on
  • Win-Back Your Customers from Intermediaries: Exceed traveller expectations along the customer journey and use mobile apps, chatbots and voice to engage with customers, drive brand loyalty and grow your direct channels
  • Drive Loyalty Tactics for Mobile: Standalone apps are dying. Re-imagine your mobile experience to deliver value beyond the transaction. Innovate the customer experience to bridge the gap between offline and online to provide the ultimate product experience
  • Attribution Models for Marketing: Understand contribution and customer interaction by channels and campaigns to track performance and optimise spend across the ominichannel marketing mix

Purchase the post-conference materials

Get the full recordings, all slides and the post event report here!

Hotels unite with Air, OTA and Ground Transport for Europe’s Most Commercially Driven, Multi-Vertical, Travel Event

With 69% end-user attendance EyeforTravel’s annual Amsterdam event is no vendor-fest. You’re guaranteed to meet with a couple of hundred senior executives from hotels, airlines, tour operators, OTAs, ground transport, car hire and cruise.

It doesn’t matter which travel vertical you’re from, if generating revenue falls under your remit, or you’re under pressure to stretch your marketing budget to the max, then this is the event for you!

Previous attendees by industry vertical

Drill down into the core areas that are driving real revenues in travel

Smart Travel Analytics From turning GDPR into a loyalty-driver, creating an unstoppable data team to stopping analysis paralysis dead in its tracks, no data stone will be left unturned.

Technology For amazing UX through app, voice and mobile touchpoints, your first steps in inducting AI professionals into your business, to sourcing the real value in blockchain, look no further.

Distribution and Partnerships The event will let you discover how to act before a recession hits and how to move into new frontiers like the experience economy. Loyalty is the goal.

Marketing Analytics Cut costs, master attribution and keep automation in line with the human touch. We’ll cover a common-sense approach to maximising your ROI.

Revenue Management We’ll dive into how to go dynamic and pin down what skills in mathematics, tech and sales you need to be a sterling revenue manager and really add to your bottom line.

Payments A route to loyalty, trust and making your ancillary revenues boom. The event will go in-depth into how the right partnerships and responsibility over transactions will see your business reach new levels of profitability.

Who should attend the Revenue Management & Growth Summit?

  • Revenue Managers – from yield and profit, to ancillary and partnership managers
  • Senior Marketing Executives – those who want to capitalise on the wealth of data now available
  • Analytics Professionals – if you eat, sleep and dream data, from BI through to AI
  • Product Developers – from conception to redevelopment to hotels or mobile apps
  • Data Scientists – the latest transformative force in the industry with the technical know-how to help companies make use of their data

Purchase the post-conference materials

Get the full recordings, all slides and the post event report here!

Travel brands already confirmed for 2019

Thought leaders from these prominent organisations will be sharing insights you cannot afford to miss. Book your ticket to join them now!

Air Transat
Kempinski Hotels
Sixt rent a car

BrellaOnly the BEST networking at the Revenue Management & Growth Summit 2019

We believe in maximising your experience on site, and that’s why we’ve invested time and energy to ensure you meet everyone you’d like to. Aside from conference sessions that encourage interaction between the insurers and the innovators, we also use an excellent networking app called ‘ Brella. ’ Before you arrive at the event you can schedule a series of short 1:1 meetings with your key targets. This is a very effective way of ordering your networking goals and taking even more value from the conference. This is free to all conference attendees. If you’d like to find out more, just get in touch.

6 REASONS this is the must-attend event for the distribution, marketing, revenue & pricing innovators in travel!

  1. 75% C-level speakers: Our speaker faculty is the hottest group of people you’ll see at a travel event in 2019 – with CEOs and Chief Commercial officers present from leading travel brands you’ll meet with the people who are propelling their strategy forward and driving profits
  2. Uniting Revenue Management and Marketing under one roof: Delivering a superior CX that drives incremental revenue is only possible when departments come together, break down the silos and collaborate – a key theme of this event
  3. Guaranteed to deliver on networking: For over 20 years, EyeforTravel has been the hub for the highest echelons of the travel industry to do business – with a huge reach, and brand recognition, trust EyeforTravel to deliver time and time again
  4. An impartial forum designed to tackle your top concerns - This isn’t a vendor-led meeting, or an association get-together. Instead, our agendas are powered by months of impartial research set on really transforming the travel industry
  5. Targeted towards small and independent hotels: A cascade of content is directed at the mid-level, boutique and luxury hotel market.  Delve into specific concerns around operations, talent and systems and take your property to the next level
  6. Truly Pan-European – Our attendees and speakers come from across Europe, all geared up to share their success stories in managing a fragmented market – from payments to content to regulations – Amsterdam is the perfect setting for this meeting!

The Number 1 travel event in Europe as recommended by its attendees

Purchase the post-conference materials

Get the full recordings, all slides and the post event report here!

Travel's most influential brands are attending


Purchase the post-conference materials

Get the full recordings, all slides and the post event report here!

Want to be involved or just have a question? Feel free to get in touch - I'm here to help!

Stefan Mullan

Stefan Mullan

Conference Organiser

Phone: +44 (0) 207 375 4321 (Global)


Purchase the post-conference materials

Get the full recordings, all slides and the post event report here!